An edition of News for a change (1999)

News for a change

an advocate's guide to working with the media

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Last edited by MARC Bot
November 14, 2023 | History
An edition of News for a change (1999)

News for a change

an advocate's guide to working with the media

  • 0 Ratings
  • 1 Want to read
  • 0 Currently reading
  • 0 Have read

"This book serves as a blueprint for those wanting to increase the power and effectiveness of their social change efforts. Each chapter is jam-packed with basic principles, practical suggestions, clear examples, and specific tips to help put the power of the news media to work for social change. Most important, it provides approaches that you can apply now. From pitching stories to developing media bites to answering the questions you dread most, this book will help you become a media-savvy advocate.

If you think it's time for a change, then News for a Change is the book for you."--BOOK JACKET.

Publish Date
Language
English
Pages
152

Buy this book

Previews available in: English

Edition Availability
Cover of: News for a Change
News for a Change: An Advocate's Guide to Working with the Media
2012, SAGE Publications, Incorporated
in English
Cover of: News for a change
News for a change: an advocate's guide to working with the media
1999, Sage Publications, SAGE Publications, Inc, Sage Publications, Inc
in English
Cover of: News for a Change
News for a Change: An Advocate's Guide to Working with the Media
June 23, 1999, Sage Publications, Inc
Hardcover in English
Cover of: News for a Change
News for a Change: An Advocate's Guide to Working with the Media
June 18, 1999, Sage Publications, Inc
Paperback in English

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Book Details


Table of Contents

Foreword by Makani Themba-Nixon I
Preface
Introduction
Developing strategy
Getting to know the media
Thinking like a journalist: getting attention
Thinking like an advocate: shaping the story
Creating news
Talking to journalists
Editorial page strategies
Other strategies: paid advertising, talk radio and the Internet
Evaluation: how to tell if your media work is successful
Conclusion
Appendix A: Worksheets and exercises I
Appendix B: Further resources.

Edition Notes

Includes bibliographical references (p. 141-142) and index.

Published in
Thousand Oaks, Calif

Classifications

Dewey Decimal Class
070.4/49324/0973
Library of Congress
PN4888.P6 N48 1999, PN4888.P6N48 1999

The Physical Object

Pagination
xiv, 152 p. :
Number of pages
152

ID Numbers

Open Library
OL530165M
Internet Archive
newsforchangeadv0000unse
ISBN 10
0761919236, 0761919244
LCCN
99006310
OCLC/WorldCat
41096069
Library Thing
2893318
Goodreads
786279
445831

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November 14, 2023 Edited by MARC Bot import existing book
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July 31, 2019 Edited by MARC Bot associate edition with work OL19604866W
April 9, 2019 Created by MARC Bot import existing book