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The centrepiece of the book is a unique 14-step approach to enable you to write a press release that editors will want to publish. A special feature is a survey of editors and journalists - who highlight six key faults which are likely to stop them using a release, and who also contribute helpful hints that can increase the chance of your release making it into print.
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Previews available in: English
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How to write the perfect press release: real-life advice from editors on getting your story in the media
2006, New Venture
in English
0955233607 9780955233609
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Book Details
Table of Contents
Start here
What editors think
Hitting the headlines
Setting ground rules
Collecting information
Conducting an interview
Finding media targets
Build a press release in 14 steps
Beyond basics: delighting editors
Putting on the style
Picture power
Getting the story out there
Evaluating success.
Edition Notes
Includes bibliographical references and index.
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Feedback?December 20, 2023 | Edited by ImportBot | import existing book |
February 2, 2022 | Created by ImportBot | import new book |