Cover of: Basic marketing | E. Jerome McCarthy

Basic marketing

a managerial approach

6th ed.

  • 5 Want to read

Published by R. D. Irwin in Homewood, Ill .
Written in English.

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Edition Notes

Includes bibliographical references and indexes.

Classifications

Dewey Decimal Class
658.8
Library of Congress
HF5415.13 .M3 1978

The Physical Object

Pagination
xix, 767 p. :
Number of pages
767

ID Numbers

Open Library
OL4569621M
Internet Archive
basicmarketingma00mcca
ISBN 10
0256020485
LC Control Number
77088299
Library Thing
720463
Goodreads
3985107
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History

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April 6, 2012 Edited by ImportBot import new book
August 11, 2011 Edited by ImportBot add ia_box_id to scanned books
August 3, 2010 Edited by IdentifierBot added LibraryThing ID
May 5, 2010 Edited by ImportBot Added new cover
April 1, 2008 Created by an anonymous user Initial record created, from Scriblio MARC record.