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Beyond basketballs: the new revolutionary way to build a successful business in a post-product world
2010, Iuniverse Inc.
in English
1450266320 9781450266321
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"It's been more than ten years since the first edition of this book was published under the title of The Strategic Enterprise. Since then, so much has happened. 9/11. Two wars. The election of Barack Obama. The growth of wireless technology. Facebook. YouTube. iPhones. And many, many other changes" -- Preface.
"For the past 200 years, we've build companies around specific products and services," Bishop says. "But that product-first model is no obsolete due to accelerating change, increasing competition, and instant communication. Companies that keep using these old models will fail to grow, and may even go out of business all together. To be successful in this new environment, you need to use a new post-product business model, one built around relationships, not products. this model, while simple in its structure, is revolutionary because it creates a completely different kind of company; an enterprise that prospers because it takes advantage of accelerating change, increasing competition, and instant communication" -- P. [4] of cover.
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- Created July 17, 2019
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January 14, 2023 | Edited by ImportBot | import existing book |
July 17, 2019 | Created by MARC Bot | Imported from marc_openlibraries_sanfranciscopubliclibrary MARC record |