An edition of The Attention Merchants
(2016)
The attention merchants
the epic scramble to get inside our heads
by Tim Wu and Tim Wu
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"From Tim Wu, author of award-winning The Master Switch, and who coined the phrase "net neutrality"--a revelatory look at the rise of "attention harvesting," and its transformative effect on our society and our selves"--
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Previews available in: English
Subjects
| Edition | Availability |
|---|---|
1
The Attention Merchants: The Epic Scramble to Get Inside Our Heads
Sep 19, 2017, Vintage
paperback
in English
0804170045 9780804170048
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zzzz
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2
The Attention Merchants: The Epic Struggle to Get Inside Our Heads
2017-01-01, Atlantic Books UK
1782394850 9781782394853
|
zzzz
|
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3
Attention Merchants: The Epic Struggle to Get Inside Our Heads
2017, Atlantic Books, Limited
in English
1782394842 9781782394846
|
zzzz
|
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4
Attention Merchants: How Our Time and Attention Are Gathered and Sold
2017, Atlantic Books, Limited
in English
1782394826 9781782394822
|
zzzz
|
5
The attention merchants: the epic scramble to get inside our heads
2016, Knopf
in English
0385352018 9780385352017
|
aaaa
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6
The Attention Merchants: The Epic Scramble to Get Inside Our Heads
Publish date unknown, Random House Audio
audio cd
1524709247 9781524709242
|
zzzz
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Book Details
Table of Contents
Introduction: Here's the Deal
Part I: Masters of Blazing Modernities
The First Attention Merchants
The Alchemist
For King and Country
Demand Engineering, Scientific Advertising, and What Women Want
A Long Lucky Run
Not with a Bang but with a Whimper
Part II: The Conquest of Time and Space
The Invention of Prime Time
The Prince
Total Attention Control, or The Madness of Crowds
Peak Attention, American Style
Prelude to an Attentional Revolt
The Great Refusal
Coda to an Attentional Revolution
Part III: The Third Screen
Email and the Power of the Check-in
Invaders
AOL Pulls 'Em In
Part IV: The Importance of Being Famous
Establishment of the Celebrity-Industrial Complex
The Oprah Model
The Panopticon
Part V: Won't Be Fooled Again
The Kingdom of Content: This Is How You Do It
Here Comes Everyone
The Rise of Clickbait
The Place to Be
The Importance of Being Microfamous
The Fourth Screen and the Mirror of Narcissus
The Web Hits Bottom
A Retreat and a Revolt
Who's Boss Here?
Epilogue: The Temenos.
Edition Notes
Includes bibliographical references (pages 347-385) and index.
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