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Previews available in: English
Subjects
Attitude change, Mass media, Persuasion (Psychology), Psychological aspects, Psychological aspects of Mass media, Motivational & Inspirational, Overreding, SELF-HELP, Medias, Aspect psychologique, Beeinflussung, Atitudes, Persuasion (Psychologie), Attitudeverandering, Modificacao do comportamento, Changement d'attitude, Comunicacao de massa, Psychologie, Kommunikation, Médias, Persuasive Communication, AttitudeShowing 8 featured editions. View all 8 editions?
Edition | Availability |
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1
The dynamics of persuasion: communication and attitudes in the 21st century
2008, Lawrence Erlbaum Associates
in English
- 3rd ed.
0805863605 9780805863604
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2
The dynamics of persuasion: communication and attitudes in the 21st century
2008, Lawrence Erlbaum Associates
in English
- 3rd ed.
0805863605 9780805863604
|
zzzz
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WorldCat
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3
The Dynamics of Persuasion: Communication and Attitudes in the 21st Century (Lea's Communication Series)
October 4, 2007, Lawrence Erlbaum
Paperback
in English
- 3 edition
0805863605 9780805863604
|
zzzz
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WorldCat
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4
The dynamics of persuasion: communication and attitudes in the 21st century
2003, Lawrence Erlbaum Associates
in English
- 2nd ed.
0805840877 9780805840872
|
zzzz
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WorldCat
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5
The Dynamics of Persuasion: Communication and Attitudes in the 21st Century (Lea's Communication)
December 1, 2002, Lawrence Erlbaum
Hardcover
in English
- 2 edition
0805840877 9780805840872
|
zzzz
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WorldCat
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6
The Dynamics of Persuasion: Communication and Attitudes in the 21st Century (Lea's Communication)
December 1, 2002, Lawrence Erlbaum
Paperback
in English
- 2 edition
0805840885 9780805840889
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zzzz
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WorldCat
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7 |
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8 |
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Book Details
Table of Contents
Introduction to persuasion
Attitudes : definition and structure
Attitudes : functions and consequences
Attitude measurement
Processing persuasive communications
"Who says it?" : source factors in persuasion
Message factors
Personality and persuasion
Cognitive dissonance theory
Interpersonal persuasion
Advertising
Communication campaigns.
Edition Notes
Includes bibliographical references (p. [487]-532) and indexes.
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- Created October 21, 2008
- 11 revisions
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March 7, 2023 | Edited by MARC Bot | import existing book |
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August 18, 2010 | Edited by IdentifierBot | added LibraryThing ID |
October 21, 2008 | Created by ImportBot | Imported from bcl_marc record |