An edition of Brand sense (2005)

Brand sense

build powerful brands through touch, taste, smell, sight, and sound

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Cover of: Brand sense by Martin Lindström, Martin Lindström
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  • 8 Want to read
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Last edited by MARC Bot
December 28, 2024 | History
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An edition of Brand sense (2005)

Brand sense

build powerful brands through touch, taste, smell, sight, and sound

by

  • 8 Want to read
  • 1 Currently reading

This edition doesn't have a description yet. Can you add one?

Publish Date
Publisher
Free Press
Language
English
Pages
237

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Previews available in: English

Subjects

Business names, Psychological aspects of Advertising, Senses and sensation, Brand name products, Advertising, Psychological aspects, Sensation, Produits de marque, Raison sociale, Publicité, Aspect psychologique, Sens et sensations, Advertising--brand name products, Advertising--psychological aspects, Hd69.b7 l548 2005, 658.8/27
Edition Availability
Cover of: Brand sense
Brand sense: build powerful brands through touch, taste, smell, sight, and sound
2005, Free Press
in English

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Book Details

Table of Contents

A cottage industry turns professional
Some companies are doing it right
Smash your brand
From 2-D to 5-D branding
Stimulate, enhance, and bond: crafting a sensory brand
Measuring senses
Brand religion: lessons learned
Branding: a holistic view.

Edition Notes

Includes bibliographical references (p. 215-218) and index.

Published in
New York

Classifications

Library of Congress
HD69.B7 L548 2005, HD69.B7 L548 2005, HD69.B7 L548 2010

The Physical Object

Pagination
xii, 237 p. :
Number of pages
237

Edition Identifiers

Open Library
OL18248586M
ISBN 10
0743267842
LCCN
2004056438, 2010485163
OCLC/WorldCat
666428493, 56730754
Library Thing
518322
Goodreads
203528

Work Identifiers

Work ID
OL11817803W

Source records

marc_openlibraries_sanfranciscopubliclibrary MARC record
marc_openlibraries_sanfranciscopubliclibrary MARC record
Library of Congress MARC record
Library of Congress MARC record
Internet Archive item record
Internet Archive item record
marc_columbia MARC record
Promise Item
ISBNdb
harvard_bibliographic_metadata record

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December 28, 2024 Edited by MARC Bot import existing book
December 19, 2023 Edited by ImportBot import existing book
January 15, 2023 Edited by ImportBot import existing book
December 30, 2022 Edited by MARC Bot import existing book
October 15, 2008 Created by ImportBot Imported from Oregon Libraries MARC record