Strategic brand management by Kevin Lane Keller
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Designing brand identity by Alina Wheeler
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How Big Brands Grow What Marketers Dont Know by Byron Sharp
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Strategic Brand Management by Kevin Lane Keller, Vanitha Swaminathan
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Strategic brand management by Kevin Lane Keller
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Brand sense by Martin Lindström
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Branded? by Gareth Williams, Gareth Williams
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Brand Portfolio Strategy by David A. Aaker
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GLOBAL BRAND STRATEGY: UNLOCKING BRAND POTENTIAL ACROSS COUNTRIES, CULTURES & MARKETS by Van Gelder, Sicco
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Emotional branding
Marc Gobé
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The new emerging market multinationals by Rajeev Batra
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4-D branding by Thomas Gad
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Publishing History

This is a chart to show the publishing history of editions of works about this subject. Along the X axis is time, and on the y axis is the count of editions published. Click here to skip the chart.  This graph charts editions published on this subject.
Editions Published
Year of Publication

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Subjects
Brand name products, Marketing, Branding (Marketing), Branding (marketing), Brand name products--management, Management, 658.827, Product management, Advertising, Advertising & Promotion, Advertising--brand name products, BUSINESS & ECONOMICS, Brand name products--planning, Design, Planning, Strategic planning, Trademarks, 85.40, Advertising--psychological aspects, Anthropology
Places
None found.
People
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Times
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Prolific Authors

who have written the most books on this subject
Kevin Lane Keller, 3 books
Alina Wheeler, 1 book
David A. Aaker, 1 book
Gareth Williams, 1 book
Neill Duffy, 1 book
Jo Hooper, 1 book
Marc Gobé, 1 book
Thomas Gad, 1 book
Rajeev Batra, 1 book
Martin Lindström, 1 book
Gareth Williams, 1 book
Van Gelder, Sicco, 1 book
Byron Sharp, 1 book
Vanitha Swaminathan, 1 book