An edition of Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications (1997)

Advertising, promotion & supplemental aspects of integrated marketing communications

6th ed.

by

  • ★★★★★ 5.00 ·
  • 2 Ratings
  • 11 Want to read
  • 1 Currently reading
  • 2 Have read
Cover of: Advertising, promotion & supplemental aspects of integrated marketing communications by Terence A. Shimp
Preview Only
Borrow Listen

My Reading Lists:

Create a new list

Check-In

×Close
Add an optional check-in date. Check-in dates are used to track yearly reading goals.
Today
Notes
  • ★★★★★ 5.00 ·
  • 2 Ratings
  • 11 Want to read
  • 1 Currently reading
  • 2 Have read
Notes

Check nearby libraries

Buy this book

Last edited by ImportBot
December 19, 2023 | History
Edit
An edition of Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications (1997)

Advertising, promotion & supplemental aspects of integrated marketing communications

6th ed.

by

  • ★★★★★ 5.00 ·
  • 2 Ratings
  • 11 Want to read
  • 1 Currently reading
  • 2 Have read

This edition doesn't have a description yet. Can you add one?

Publish Date
Publisher
Thomson South-Western
Language
English
Pages
650

Check nearby libraries

Buy this book

Previews available in: English

Subjects
Communication in marketing, Communicatie, Marketing, Ventes, Marketing direct, Sales promotion, Advertising, Publicité, Promotion, Direct marketing, Reclame, Communication en marketing, Business & economics, Advertising & promotion

Showing 5 featured editions. View all 5 editions?

Edition Availability
Cover of: Advertising, promotion & supplemental aspects of integrated marketing communications
Advertising, promotion & supplemental aspects of integrated marketing communications
2003, Thomson South-Western
in English - 6th ed.
Libraries near you: WorldCat
Cover of: Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications
Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications
July 2, 2002, South-Western College Pub
in English
Libraries near you: WorldCat
Cover of: Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications
Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications
July 2, 2002, South-Western College Pub
Hardcover in English - 6 edition
Libraries near you: WorldCat
Cover of: Advertising, promotion & supplemental aspects of integrated marketing communications
Advertising, promotion & supplemental aspects of integrated marketing communications
2000, Dryden Press
in English - 5th ed.
Libraries near you: WorldCat
Cover of: Advertising, promotion, and supplemental aspects of integrated marketing communications
Advertising, promotion, and supplemental aspects of integrated marketing communications
1997, Dryden Press
in English - 4th ed.
Libraries near you: WorldCat

Add another edition?

Book Details

Edition Notes

Includes bibliographical references and indexes.

Published in
Mason, Ohio
Other Titles
Advertising, promotion, and supplemental aspects of integrated marketing communications.

Classifications

Dewey Decimal Class
658.8/2
Library of Congress
HF5415.123 .S54 2003

The Physical Object

Pagination
xxi, 650 p. :
Number of pages
650

ID Numbers

Open Library
OL21662106M
Internet Archive
advertisingpromo00shim
ISBN 10
0030352711
LCCN
2002071957
OCLC/WorldCat
49860010
Library Thing
114073
Goodreads
2770442

Source records

Oregon Libraries MARC record
Internet Archive item record
Library of Congress MARC record
ISBNdb

Community Reviews (0)

Feedback?
No community reviews have been submitted for this work.

Lists

See All

History

Download catalog record: RDF / JSON
December 19, 2023 Edited by ImportBot import existing book
February 14, 2020 Edited by MARC Bot remove fake subjects
July 22, 2017 Edited by Mek adding subject: In library
November 28, 2012 Edited by AnandBot Fixed spam edits.
December 8, 2009 Created by ImportBot add works page