An edition of Going social
(2012)
Going social
excite customers, generate buzz, and energize your brand with the power of social media
by Jeremy Goldman
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Previews available in: English
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| Edition | Availability |
|---|---|
1
Going social: excite customers, generate buzz, and energize your brand with the power of social media
2013, American Management Association, AMACOM
in English
0814432557 9780814432556
|
aaaa
Libraries near you:
WorldCat
|
2
Going Social: Excite Customers, Generate Buzz, and Energize Your Brand with the Power of Social Media
2012, AMACOM
in English
0814432565 9780814432563
|
zzzz
Libraries near you:
WorldCat
|
Book Details
Table of Contents
Social marketing : even more important than you think
Devising your strategy and getting started
Engagement 101 : determine your voice and personality
How to develop content that promotes engagement
Become truly customer-centric and reap the advantages
How to avoid pitfalls, deal with crises, and keep your brand's reputation intact
How to staff your social team and organize for more effective engagement
Tools for producing more relevant, targeted engagement
How to identify influencers, work with vips, and grow word of mouth substantially
How to build strong relationships with bloggers and work with online personalities
Increase engagement by turning your employees into marketers
How to engage with ROI in mind
Going social in real life.
Edition Notes
Includes bibliographical references and index.
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| August 3, 2020 | Edited by ImportBot | import existing book |
| February 28, 2020 | Edited by MARC Bot | remove fake subjects |
| July 20, 2018 | Edited by ImportBot | import new book |
| July 14, 2017 | Edited by Mek | adding subject: Internet Archive Wishlist |
| May 23, 2012 | Created by LC Bot | import new book |