An edition of Mastering the hype cycle
(2008)
Mastering the hype cycle
how to choose the right innovation at the right time
by Jackie Fenn
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Mastering the hype cycle: how to choose the right innovation at the right time
2008, Harvard Business Press
in English
1422121100 9781422121108
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Book Details
Table of Contents
Hype cycle winners and losers
Behind the hype cycle
Hype cycle traps and challenges
Hype cycle opportunities and lessons
What it takes to master the hype cycle
Scope : establishing the context for innovation
Track : collecting the candidates
Rank : prioritizing innovation candidates
Evaluate : understanding rewards and risks
Evangelize and transfer
making it happen
Riding the hype cycle.
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- Created September 26, 2008
- 12 revisions
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| November 29, 2023 | Edited by MARC Bot | import existing book |
| January 14, 2023 | Edited by ImportBot | import existing book |
| December 14, 2022 | Edited by CoverBot | //covers.openlibrary.org/b/id/13083639-S.jpg |
| November 1, 2022 | Edited by Scott365Bot | Linking back to Internet Archive. |
| September 26, 2008 | Created by ImportBot | Imported from Library of Congress MARC record |