An edition of The business of media distribution (2012)

Business of Media Distribution

Monetizing Film, TV and Video Content in an Online World

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Business of Media Distribution
Jeff Ulin
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September 19, 2021 | History
An edition of The business of media distribution (2012)

Business of Media Distribution

Monetizing Film, TV and Video Content in an Online World

  • 0 Ratings
  • 3 Want to read
  • 0 Currently reading
  • 0 Have read

"The Business of Media Distribution, Second Edition BCC: "Endorsements" Transform your concepts into profits! Take charge of the film and television industry's most undervalued revenue generator: media distribution. In this updated edition of a bestselling industry staple, experienced media executive Jeffrey C. Ulin relates business theory and practice across key global market segments--film, television, video, and online--providing you with an insider's perspective that can't be found anywhere else. This new edition: Analyzes the growth of social media and social gaming - Discusses distribution of 3D movies and the impact of higher ticket prices - Explores the growing clout of Redbox and Netflix in the home video business - Illustrates how new services like Hulu and Roku are changing the way TV content is distributed - Examines the rise of transmedia storytelling and its impact on distribution - Features a companion website (www.businessofmediadistribution.com), which includes bonus material such as sample forms readers can use in their own media business plans Hollywood stars may make the headlines, but methodical marketing and distribution campaigns work behind the scenes to convert content into cash. Don't miss out! Regardless of your background and training, The Business of Media Distribution, Second Edition delivers the business practices you need to understand and manage the complicated media specialty markets"--

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Language
English
Pages
560

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Previews available in: English

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Cover of: The business of media distribution
Cover of: Business of Media Distribution
Cover of: Business of Media Distribution
Cover of: Business of Media Distribution
Cover of: Business of Media Distribution
Cover of: Business of Media Distribution
Business of Media Distribution: Monetizing Film, TV, and Video Content
2012, Taylor & Francis Group
in English

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ID Numbers

Open Library
OL33590704M
ISBN 13
9781136070693

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Better World Books record

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September 19, 2021 Created by ImportBot Imported from Better World Books record