An edition of Strategic brand management
(1992)
Strategic brand management
new approaches to creating and evaluating brand equity
by Jean-Noël Kapferer
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Previews available in: English
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1
Strategic brand management: new approaches to creating and evaluating brand equity
1995, Kogan Page [for] Les Éditions d'Organisation
in English
0749416335 9780749416331
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2
Strategic brand management: new approaches to creating and evaluating brand equity
1994, Free Press, Maxwell Macmillan Canada
in English
0029170451 9780029170458
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3
Strategic brand management: new approaches to creating and evaluating brand equity
1992, Kogan Page, Les Editions d'Organisation
in English
0749406976 9780749406974
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4
Strategic brand management: new approaches to creating andevaluating brand equity
1992, Kogan Page, Les Editions d'Organisation
in English
0749406976 9780749406974
|
zzzz
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5
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Book Details
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Includes bibliographical references (p. 309-319) and index.
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- Created April 1, 2008
- 12 revisions
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| November 17, 2020 | Edited by MARC Bot | import existing book |
| July 31, 2014 | Edited by ImportBot | import new book |
| April 5, 2014 | Edited by ImportBot | Added IA ID. |
| July 31, 2010 | Edited by IdentifierBot | added LibraryThing ID |
| April 1, 2008 | Created by an anonymous user | Imported from Scriblio MARC record |