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An intriguing look at an Internet pioneer and global powerhouse Reaching sixty percent of all Net users, Yahoo! is one of the most popular Internet portals and one of the most successful companies in the world today. Inside Yahoo! takes readers on a fascinating journey through the thoughts and motivations behind the company. Revealing stories of on-again, off-again management, the race for innovation, and the constant focus on survival, this book will engage readers on many different levels. With access to Yahoo's top executives, author Karen Angel describes the complementary, but different styles that have made Yahoo! one of the few surviving business models in the struggling Internet sector. An informed and astute narrative traces the company's transformation from a twenty-something brainstorm to a sophisticated community to a onetime Wall Street darling that managed to ride-out the recent market shakeout. Along the way, readers will follow in the steps and missteps of th...
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Previews available in: English
Showing 5 featured editions. View all 5 editions?
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Inside Yahoo!: Reinvention and the Road Ahead
2007, Wiley & Sons, Incorporated, John
in English
047030071X 9780470300718
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Inside Yahoo!: reinvention and the road ahead
2002, John Wiley & Sons
in English
0471007935 9780471007937
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October 17, 2022 | Created by ImportBot | Imported from Better World Books record |