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In 2006, Naoto co-hosted the Super Normal exhibition with Jasper Morrison. Jasper recalled how, during the Salone del Mobile 2005 in Milan, he had a chat over tea with Takashi Okuntani. He spoke about his collaboration with Muji, about designing cutlery for Alessi, about his new approach to design - the rejection of “design within design”, and cited Naoto Fukusawa’s Déjà vu aluminum chairs for Magis as an example. "There's a certain 'normality' about them," Jasper said. And then Takashi exclaimed: “They are supernormal!” - so the name of the exhibition was born.
Designers have been striving to take a Japanese look at design and abandon excesses for a long time. Suffice it to recall the Eames chairs, legendary in their simplicity, from Charles and Ray Eames. More useful information about Jasper Morrison: https://haute-living.com/designers/jasper-morrison, who I consider one of the best designers of the 80s-90s in particular and today.
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Subjects
Industrial Design, Catalogs, New products, Art styles: c 1960 -, Individual designers, Product design, Individual Artist, Art / Individual Artist, Art, Art & Art Instruction, Japan, biography, Industrial arts, biography, Businesspeople, biography, Arts, japan, Catalogues, Design, Ouvrages illustrés, Produits nouveaux, Designers, Industriedesign, Design, japan, Industrial design, Art and design, Technology & engineering / industrial design / generalPeople
Naoto Fukasawa (1956-)Places
Milan (Italy)Times
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