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The book will help you understand the patterns of great value propositions, get closer to customers, and avoid wasting time with ideas that won't work. You'll learn the simple but comprehensive process of designing and testing value propositions, taking the guesswork out of creating products and services that perfectly match customers' needs and desires. Practical exercises, illustrations and tools help you immediately improve your product, service, or new business idea. In addition the book gives you exclusive access to an online companion on Strategyzer.com.
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Previews available in: English
Subjects
Quality control, Management, Business planning, Customer services, Production management, Customer relations, Strategic planning, Serveis d'atenció al client, Planificació empresarial, Direcció d'empreses, Customer services--management, Production management--quality control, Business & economics--quality control, Kundenorientierung, Produktentwicklung, Dienstleistungsangebot, Produktgestaltung, Hf5415.5 .o87 2014, 658.4012Showing 7 featured editions. View all 7 editions?
Edition | Availability |
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1
Value Proposition Design: How to Create Products and Services Customers Want. Get Started With...
2015, Wiley & Sons, Incorporated, John
in English
1322877130 9781322877136
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2
Value Proposition Design: Entwickeln Sie Produkte und Services, die Ihre Kunden wirklich wollenDie Fortsetzung des Bestsellers Business Model Generation!
Feb 09, 2015, Campus Verlag GmbH
perfect paperback
359350331X 9783593503318
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3
Value Proposition Design: How to Create Products and Services Customers Want
2015, Wiley & Sons, Incorporated, John
in English
1118968069 9781118968062
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zzzz
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WorldCat
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4
Value Proposition Design: How to Create Products and Services Customers Want
2015, Wiley & Sons, Incorporated, John
in English
1118973100 9781118973103
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zzzz
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WorldCat
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5
Value Proposition Design: How to Create Products and Services Customers Want
2015-01-05, Wiley India Private Limited
8126553073 9788126553075
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zzzz
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6
Value Proposition Design: How to Create Products and Services Customers Want
2015, Wiley & Sons, Incorporated, John
in English
1118968077 9781118968079
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zzzz
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7
Value proposition design: how to create products and services customers want
2014, John Wiley & Sons
in English
1118968050 9781118968055
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Book Details
Table of Contents
Edition Notes
Includes index.
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The Physical Object
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- Created July 18, 2019
- 8 revisions
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December 20, 2023 | Edited by ImportBot | import existing book |
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July 18, 2019 | Created by MARC Bot | Imported from marc_openlibraries_sanfranciscopubliclibrary MARC record |