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American Commodities in an Age of Empire is a novel interpretation of the relationship between consumerism, commercialism, and imperialism during the first empire building ear of America in the late 19th and early 20th centuries. Unlike other empires in history, which were typically built on military power, the first American empire was primarily a commercial one, dedicated to pushing products overseas and dominating foreign markets. While the American government was important, it was the great capitalist firms of America - Heinz, Singer, McCormick, Kodak, Standard Oil - that drove the imperial process, explicitly linking the purchase of consumer goods overseas with "civilization" Their persistent message to America's prospective customers was, "buy American products and join the march of progress." American Commodities in an Age of Empire also explores how the images of peoples overseas conveyed through goods elevated America's sense of itself in the world. As well, the racial and gendered messages apparent in ads for sewing machines, processed food, and agricultural tools were foundational to the development of American imperialism and to American identity. That vision continues to shape American imperialism up to the present. A bold new interpretation of the commercial roots of American global power, American Commodities in an Age of Empire does for the cultural dimensions of America imperialism what Anne McClintock did for British imperialism in her classic Imperial Leather.
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Nonfiction, Sociology, Foreign economic relations, American National characteristics, Civilization, Imperialism, History, Human geography, Civilisation, Impérialisme, Histoire, BUSINESS & ECONOMICS, International, General, Economics, International economic relations, Außenwirtschaft, United states, economic conditions, United states, social conditions, United states, social life and customsShowing 2 featured editions. View all 2 editions?
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American Commodities in an Age of Empire
2006, Taylor and Francis
Electronic resource
in English
0203954858 9780203954850
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- Created June 18, 2010
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January 31, 2024 | Edited by ImportBot | import existing book |
April 6, 2014 | Edited by ImportBot | Added IA ID. |
August 4, 2012 | Edited by VacuumBot | Updated format 'electronic resource' to 'Electronic resource' |
June 18, 2010 | Edited by ImportBot | Added new cover |
June 18, 2010 | Created by ImportBot | Imported from marc_overdrive MARC record |