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"Designing Brand Identity is an essential toolkit for branding and design firms, marketing and design students, and clients. This comprehensive and accessible resource meticulously maps out the process, provides the fundamentals, and never loses sight of the big picture. From translating the vision of a CEO and conducting research, through designing a sustainable identity program and building online branding tools, this book helps companies create stronger brands."--BOOK JACKET.
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Previews available in: English
Subjects
Management, Marketing, Brand name products, Design, Advertising, Trademarks, Branding (Marketing), Markenartikel, Markenname, Werbung, Business, Advertising & Promotion, BUSINESS & ECONOMICS, Brand name products--marketing--management, Trademarks--design, Advertising--brand name products, Hd69.b7 w44 2003, 658.8/27Showing 4 featured editions. View all 4 editions?
Edition | Availability |
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1
Designing brand identity: an essential guide for the whole branding team
2009, John Wiley & Sons
in English
- 3rd ed.
0470401427 9780470401422
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WorldCat
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2
Designing brand identity: a complete guide to creating, building and maintaining strong brands
2006, John Wiley
in English
- 2nd ed.
0471746843 9780471746843
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3
Designing brand identity: a complete guide to creating, building, and maintaining storng brands
2003, John Wiley
in English
0471213268 9780471213260
|
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Libraries near you:
WorldCat
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4
Designing Brand Identity: A Complete Guide to Creating, Building, and Maintaining Strong Brands
January 15, 2003, Wiley
in English
0471213268 9780471213260
|
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WorldCat
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Book Details
Edition Notes
Includes bibliographical references (p. 224-225) and index.
6
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- Created November 7, 2008
- 13 revisions
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September 11, 2024 | Edited by MARC Bot | import existing book |
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November 15, 2023 | Edited by MARC Bot | import existing book |
November 15, 2022 | Edited by ImportBot | import existing book |
November 7, 2008 | Created by ImportBot | Imported from The Laurentian Library MARC record |