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Are you getting the most out of your website? Google insider and web metrics expert Brian Clifton reveals the information you need to get a true picture of your site's impact and stay competitive using Google Analytics (GA) and the latest web metrics methodologies. Which marketing campaigns work best? How do you quantify their success? What indicators should you track? Packed with techniques and insider secrets not documented elsewhere, this book has the expert guidance you need to enhance your brand and increase your site's ROI.
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Edition | Availability |
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1
Advanced Web Metrics with Google Analytics
2008, John Wiley & Sons, Ltd.
Electronic resource
in English
0470290900 9780470290903
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2
Advanced Web metrics with Google Analytics
2008, Wiley Technology Pub., Wiley Pub.
in English
0470253126 9780470253120
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- Created September 24, 2008
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March 28, 2025 | Edited by ImportBot | Redacting ocaids |
March 7, 2023 | Edited by MARC Bot | import existing book |
December 20, 2022 | Edited by ImportBot | import existing book |
December 9, 2022 | Edited by ImportBot | import existing book |
September 24, 2008 | Created by ImportBot | Imported from Library of Congress MARC record |