Cover of: Strategic management | Fred R. David

Strategic management

5th ed.

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Published by Prentice Hall in Englewood Cliffs, N.J .
Written in English.

About the Book

Designed in functional four-color, this book offers a popular practitioner-oriented perspective, focuses on skill-building in all major areas of strategy formation, implementation, and evaluation, and weaves three very contemporary themes throughout each chapter—globalization, the natural environment, and e-commerce. Forty-one Experiential exercises, and 41 cases are included. Coverage includes developing a mission statement, performing an external audit, conducting an internal assessment, and formulating, implementing, and evaluating strategies, as well as global issues and concerns. For anyone interested in the fields of Strategic Management, Strategy, and Business Policy. - Publisher.

Edition Notes

Includes bibliographical references and indexes.

Other Titles
Management

Classifications

Dewey Decimal Class
658.4/012
Library of Congress
HD30.28 .D385 1995

The Physical Object

Pagination
1 v. (various pagings) :

ID Numbers

Open Library
OL1103824M
Internet Archive
strategicmanagem00davi_0
ISBN 10
0023278617
LC Control Number
94028863
Library Thing
594012
Goodreads
3710594
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History

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July 30, 2014 Edited by ImportBot import new book
April 5, 2014 Edited by ImportBot Added IA ID.
July 31, 2010 Edited by IdentifierBot added LibraryThing ID
April 16, 2010 Edited by bgimpertBot Added goodreads ID.
April 1, 2008 Created by an anonymous user Initial record created, from Scriblio MARC record.