Cover of: Strategic management | Fred R. David

Strategic management

concepts & cases

7th ed.

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Published by Prentice Hall in Upper Saddle River, N.J .
Written in English.

About the Book

Designed in functional four-color, this book offers a popular practitioner-oriented perspective, focuses on skill-building in all major areas of strategy formation, implementation, and evaluation, and weaves three very contemporary themes throughout each chapter—globalization, the natural environment, and e-commerce. Forty-one Experiential exercises, and 41 cases are included. Coverage includes developing a mission statement, performing an external audit, conducting an internal assessment, and formulating, implementing, and evaluating strategies, as well as global issues and concerns. For anyone interested in the fields of Strategic Management, Strategy, and Business Policy. - Publisher.

Edition Notes

Includes bibliographical references and indexes.

Classifications

Dewey Decimal Class
658.4/012
Library of Congress
HD30.28 .D385 1999

The Physical Object

Pagination
xxxii, 525 p. :
Number of pages
525

ID Numbers

Open Library
OL384500M
Internet Archive
strategicmanagem00davi_1
ISBN 10
0130807850
LC Control Number
98047066
Library Thing
594012
Goodreads
4235229
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History

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April 5, 2014 Edited by ImportBot Added IA ID.
December 19, 2011 Edited by ImportBot import new book
July 28, 2010 Edited by IdentifierBot added LibraryThing ID
April 14, 2010 Edited by Open Library Bot Linked existing covers to the edition.
April 9, 2010 Edited by bgimpertBot Added goodreads ID.