An edition of Tested advertising methods (1932)

Tested advertising methods

5th ed. / revised by Fred E. Hahn.
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Last edited by ImportBot
April 21, 2025 | History
An edition of Tested advertising methods (1932)

Tested advertising methods

5th ed. / revised by Fred E. Hahn.
  • 26 Want to read
  • 2 Currently reading

"Here are all the proven selling techniques to remove the guesswork from advertising, making it a science of sure results. From writing the headline to making the offer ... from finding the right appeal to putting it into your copy ... from selling layouts to conducting practical, affordable testing, Caples shows you, step by step, how to make all your advertising successful." "You'll learn why some ads work, and why others fail. You'll discover how to write headlines that attract readers ... choose graphics that help sell your product ... and find the right appeal for your audience."--Jacket.

Publish Date
Publisher
Prentice Hall
Language
English
Pages
278

Buy this book

Previews available in: English

Edition Availability
Cover of: Tested advertising methods
Tested advertising methods
1997, Prentice Hall
in English - 5th ed. / revised by Fred E. Hahn.
Cover of: Tested Advertising Methods
Tested Advertising Methods
June 1980, Prentice Hall Trade
Paperback in English - 4th Rev edition
Cover of: Tested advertising methods.
Tested advertising methods.
1974, Prentice-Hall
in English - 4th ed., rev. and enl.
Cover of: Tested advertising methods.
Tested advertising methods.
1961, Harper
in English - Rev. and enl.
Cover of: Tested advertising methods.
Tested advertising methods.
1961, Harper
in English - Rev. ed.
Cover of: Tested advertising methods
Tested advertising methods
1961-01-01, Harper
Cover of: Tested advertising methods
Cover of: Tested advertising methods
Cover of: Tested advertising methods
Tested advertising methods: how to profit by removing guesswork
1947, Harper & Brothers
in English - "Revised edition.".
Cover of: Tested advertising methods
Tested advertising methods: how to profit by removing guesswork
1932, Harper & Brothers
in English - "First edition.".

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Book Details


Edition Notes

Series from jacket.
Includes index.

Published in
Paramus, N.J
Series
Prentice Hall business classics

Classifications

Dewey Decimal Class
659.13/2
Library of Congress
HF5823 .C18 1997

The Physical Object

Pagination
xxvi, 278 p. :
Number of pages
278

Edition Identifiers

Open Library
OL1007823M
ISBN 10
013244609X, 0130957011
LCCN
96047752
OCLC/WorldCat
35830464
LibraryThing
142788
Goodreads
81956
3440414

Work Identifiers

Work ID
OL3350190W

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Download catalog record: RDF / JSON / OPDS | Wikipedia citation
April 21, 2025 Edited by ImportBot Redacting ocaids
September 9, 2024 Edited by MARC Bot import existing book
December 6, 2022 Edited by ImportBot import existing book
February 11, 2022 Edited by ImportBot import existing book
April 1, 2008 Created by an anonymous user Imported from Scriblio MARC record