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Last edited anonymously
August 19, 2008 | History
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Vijay Mahajan

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25 works Add another?

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  • Cover of: Convergence marketing: strategies for reaching the new hybrid consumer

    First published in 2001 5 editions in 1 language — 1 previewable
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  • Cover of: Africa rising: how 900 million African consumers offer more than you think

    First published in 2008 4 editions in 1 language — 1 previewable
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  • Cover of: The 86 percent solution: how to succeed in the biggest market opportunity of the next 50 years

    First published in 2005 4 editions in 1 language — 1 previewable
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  • Cover of: New-product diffusion models

    First published in 2000 3 editions in 1 language — 1 previewable
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  • Cover of: Rise of Rural Consumers in Developing Countries: Harvesting 3 Billion Aspirations

    First published in 2016 3 editions in 1 language
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  • Cover of: Digital Marketing

    First published in 2002 3 editions in 1 language
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  • Cover of: Arab World Unbound: Tapping into the Power of 350 Million Consumers

    First published in 2012 3 editions in 1 language
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  • Cover of: Africa: The Tenth Largest Economy in the World

    2 editions in 1 language
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  • Cover of: Africa Is Richer Than You Think

    2 editions in 1 language
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  • Cover of: How Cell Phones and Banking Accelerate African Opportunity and Growth

    2 editions in 1 language
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  • Cover of: approach to assess the importance of brand equity in acquisition decisions

    First published in 1993 2 editions in 1 language
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  • Cover of: New product models: practice, shortcomings and desired improvements

    First published in 1991 2 editions in 1 language
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  • Cover of: Systems analysis in health care

    First published in 1979 2 editions in 1 language — 1 previewable
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  • Cover of: Contemporary Perspectives on Strategic Market Planning

    First published in 1990 2 editions in 1 language
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  • Cover of: Emerging Economy: Tapping the Power of Rural Consumers in Developing Countries

    First published in 2016 1 edition in 1 language
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  • Cover of: New-Product Forecasting: Models and Applications

    First published in 1984 1 edition in 1 language
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  • Cover of: Brief Look at Economic Opportunity in Africa

    1 edition in 1 language
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  • Cover of: Identity, Diversity, and Africa's Markets

    1 edition in 1 language
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  • Cover of: Accelerants for Growth in Africa: Cell Phones and Banking

    1 edition in 1 language
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  • Cover of: Modeling the diffusion of public policy innovations among the U.S. states

    First published in 1976 1 edition in 1 language
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We need a photo of Vijay Mahajan

Subjects
Mathematical models, Marketing, New products, Product management, Consumer behavior, Diffusion of innovations, International business enterprises, Congresses, Developing countries, economic conditions, Internet marketing, 658.84, Administration, Africa, commerce, Africa, economic conditions, Brand name products, Business, Business / Economics / Finance, Business enterprises, africa, Business enterprises, middle east, Business/Economics, Commerce, Communication en marketing, Communication in marketing, Comportement, Consolidation and merger of corporations
Places
Africa, Developing countries

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ID Numbers

  • OLID: OL1127420A

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History

Download catalog record: RDF / JSON
August 19, 2008 Edited by an anonymous user fix author name
April 1, 2008 Created by an anonymous user initial import