An edition of The use of developmental and evaluative market research (1989)

The use of developmental and evaluative market research

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The use of developmental and evaluative marke ...
Gerald Zaltman
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Last edited by Open Library Bot
December 3, 2010 | History
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An edition of The use of developmental and evaluative market research (1989)

The use of developmental and evaluative market research

by

  • 0 Ratings
  • 0 Want to read
  • 0 Currently reading
  • 0 Have read

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Publish Date
Publisher
Marketing Science Institute
Language
English
Pages
48

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Subjects
Marketing research
Edition Availability
Cover of: The use of developmental and evaluative market research
The use of developmental and evaluative market research
1989, Marketing Science Institute
in English
  • Not in Library

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Book Details

Edition Notes

"March 1989."

"Marketing Science Institute, Research Program, working paper."--Cover

Published in
Cambridge, Mass
Series
Working paper / Marketing Science Institute -- no. 89-107, Report (Marketing Science Institute) -- no. 89-107

The Physical Object

Pagination
48 p. ;
Number of pages
48

ID Numbers

Open Library
OL14636040M

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December 3, 2010 Edited by Open Library Bot Added subjects from MARC records.
December 10, 2009 Created by WorkBot add works page