An edition of Advertising intensity in consumer goods businesses (1978)

Advertising intensity in consumer goods businesses

an empirical analysis

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Advertising intensity in consumer goods busin ...
Paul Farris, Paul Farris
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Last edited by MARC Bot
December 29, 2022 | History
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An edition of Advertising intensity in consumer goods businesses (1978)

Advertising intensity in consumer goods businesses

an empirical analysis

by

  • 0 Want to read
  • 0 Currently reading
  • 0 Have read

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Publish Date
Publisher
Marketing Science Institute
Language
English
Pages
31

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Subjects

Advertising, Costs, Mathematical models

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Edition Availability
Cover of: Advertising intensity in consumer goods businesses
Advertising intensity in consumer goods businesses: an empirical analysis
1978, Marketing Science Institute
in English
  • Not in Library
Libraries near you: WorldCat

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Book Details

Edition Notes

Published in
Cambridge, Mass
Series
Report / Marketing Science Institute ;, no. 78-118, Report (Marketing Science Institute) ;, no. 78-118.

Classifications

Library of Congress
MLCM 81/0984

The Physical Object

Pagination
iv, 31 p. ; ill. ; 28 cm.
Number of pages
31

ID Numbers

Open Library
OL3860660M
LCCN
81181159
OCLC/WorldCat
4974828

Source records

Library of Congress MARC record
marc_columbia MARC record

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History

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December 29, 2022 Edited by MARC Bot import existing book
December 10, 2009 Created by WorkBot add works page