Hershey
Milton S. Hershey's extraordinary life of wealth, empire, and utopian dreams
by Michael D'Antonio
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The name means chocolate to America and the world, but as author D'Antonio reveals, it also stands for an inspiring man and a uniquely successful experiment in community and capitalism that produced a business empire devoted to a higher purpose. Milton S. Hershey brought affordable milk chocolate to America, creating and then satisfying the chocoholic urges of millions, and pioneering techniques of branding, mass production, and marketing. But as he developed massive factories, Cuban sugar plantations, and a vacation wonderland called Hershey Park, M.S. never lost sight of a grander goal. Determined that his wealth produce a lasting legacy, he tried to create perfect places where his workers could live, perfect schools for their children, and a perfect charity to salvage the lives of needy children in perpetuity. Along the way, he overcame his personal childhood traumas, as well as the death, after a short and intensely romantic marriage, of the one woman he ever loved.--From publisher description.
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Subjects
Biography, Businesspeople, Chocolate industry, Hershey Chocolate Corporation, History, Businessmen, BIOGRAPHY & AUTOBIOGRAPHY / Business, BIOGRAPHY & AUTOBIOGRAPHY / Historical, BIOGRAPHY & AUTOBIOGRAPHY / Rich & Famous, Schokoladenindustrie, Hershey's Foods Corporation, Businesspeople, biography, Hershey foods corporation, Hershey, milton snavely, 1857-1945, Businesspersons & entrepreneurs - biography, Business biography - specific individualsPlaces
United StatesTimes
20th century| Edition | Availability |
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1
Hershey: Milton S. Hershey's Extraordinary Life of Wealth, Empire, and Utopian Dreams
January 9, 2007, Simon & Schuster
Paperback
in English
074326410X 9780743264105
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2
Hershey: Milton S. Hershey's extraordinary life of wealth, empire, and utopian dreams
2006, Simon & Schuster
in English
0743264096 9780743264099
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3
Hershey: Milton S. Hershey's Extraordinary Life of Wealth, Empire, and Utopian Dreams
January 3, 2006, Simon & Schuster
Hardcover
in English
0743264096 9780743264099
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zzzz
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Includes bibliographical references (p. ) and index.
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