The Internet challenge to television
by Bruce M. Owen
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After a half-century of glacial creep, television technology has begun to change at the same dizzying pace as computer software. What this will mean - for television, for computers, and for the popular culture where these video media reign supreme - is the subject of this timely book. Noted communications economist Bruce M. Owen supplies the essential background: a grasp of the economic history of the television industry and of the effects of technology and government regulation on its organization.
He also explores recent developments associated with the growth of the Internet. With this history as a basis, his book allows readers to peer into the future - at the likely effects of television and the Internet on each other, for instance, and at the possibility of a convergence of the TV set, computer, and telephone.
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Subjects
Audiences, Convergence (Telecommunication), Digital television, Digital video, Economic aspects, Economic aspects of Digital television, Economic aspects of Digital video, Forecasting, Mass media, Telecommunication, Television broadcasting, World Wide Web, Television broadcasting, united statesPlaces
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The Internet challenge to television
1999, Harvard University Press
in English
0674872991 9780674872998
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Book Details
Edition Notes
Includes bibliographical references (p. 352-365) and index.
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