Check nearby libraries
Buy this book
![Loading indicator](/images/ajax-loader-bar.gif)
In her new book, Power Branding, Ann Chambers examines marketing and branding of electricity - what it is, how branding takes place, and what its benefits are for electric utilities, marketers, and even natural gas companies allied with the utilities. Ann documents industry leaders who have already taken the plunge and offers lessons drawn from their experiences.
She also takes a look at other formerly regulated industriesairline, telephone, natural gas - and describes how their rebirth as free-market industries may affect the course of electric utilities.
Check nearby libraries
Buy this book
![Loading indicator](/images/ajax-loader-bar.gif)
Previews available in: English
Places
United StatesShowing 1 featured edition. View all 1 editions?
Edition | Availability |
---|---|
1 |
aaaa
Libraries near you:
WorldCat
|
Book Details
Edition Notes
Includes index.
Classifications
The Physical Object
ID Numbers
Community Reviews (0)
Feedback?July 15, 2024 | Edited by MARC Bot | import existing book |
December 6, 2019 | Edited by ImportBot | import existing book |
April 28, 2010 | Edited by Open Library Bot | Linked existing covers to the work. |
February 1, 2010 | Edited by WorkBot | add more information to works |
December 9, 2009 | Created by WorkBot | add works page |