Winning strategies for the Indian market

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Winning strategies for the Indian market
Anuradha Dayal-Gulati
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Last edited by ImportBot
November 29, 2010 | History

Winning strategies for the Indian market

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Publish Date
Language
English

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Edition Availability
Cover of: Winning strategies for the Indian market
Winning strategies for the Indian market
2010, Northwestern University Press
in English

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Book Details


Table of Contents

The emergence of the Indian consumer
The promise of organized food retail in India
Toward a credit-driven consumer culture: credit cards' influence on the Indian Lifestyle
The challenge of India's mobile telecom market
India's airline industry: fair skies ahead?
India's changing hospitality industry
India's pharmaceutical industry: a shift in strategy
Social entrepreneurship: empowering India's poor
The Tata Nano: innovating from the ground up.

Edition Notes

Includes bibliographical references and index.

Published in
Evanston, Ill
Series
Kellogg School of Management, Kellogg School of Management (Series)

Classifications

Dewey Decimal Class
330.954
Library of Congress
HC440.C6 W56 2010

The Physical Object

Pagination
p. cm.

ID Numbers

Open Library
OL24467822M
ISBN 13
9780810126954
LCCN
2010008955
OCLC/WorldCat
449859185

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November 29, 2010 Created by ImportBot initial import