An edition of The relationship between recall, cognitive responses and advertising effectiveness
(1989)
The relationship between recall, cognitive responses and advertising effectiveness
effects of delay and context
by Amitava Chattopadhyay
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Last edited by Open Library Bot
December 11, 2009 | History
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The relationship between recall, cognitive responses and advertising effectiveness: effects of delay and context
1989, Marketing Science Institute
in English
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Book Details
Edition Notes
"Marketing Science Institute Research Program working paper"--Cover.
"January 1989."
Bibliography: p. 25-28.
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| July 22, 2010 | Edited by Open Library Bot | Added subjects from marc records. |
| January 16, 2010 | Edited by WorkBot | add subjects and covers |
| December 11, 2009 | Created by WorkBot | add works page |