An edition of The loyalty leap (2012)

The loyalty leap

turning customer information into customer intimacy

by

  • 0 Ratings
  • 0 Want to read
  • 0 Currently reading
  • 0 Have read
Cover of: The loyalty leap by Bryan Pearson
Preview Only

My Reading Lists:

Create a new list

Check-In

×Close
Add an optional check-in date. Check-in dates are used to track yearly reading goals.
Today
Notes
  • 0 Ratings
  • 0 Want to read
  • 0 Currently reading
  • 0 Have read
Notes

Check nearby libraries

Buy this book

Last edited by MARC Bot
December 13, 2022 | History
Edit
An edition of The loyalty leap (2012)

The loyalty leap

turning customer information into customer intimacy

by

  • 0 Ratings
  • 0 Want to read
  • 0 Currently reading
  • 0 Have read

"The Loyalty Leap arrives at a crucial time, illuminating the best practices for responsibly selecting, collecting, and employing customer data--the raw material of today's marketing industry. Supplemented with compelling corporate stories and the results from an extensive 2011 consumer survey, it provides a snapshot of consumer attitudes about privacy and the use of personal information for marketing and business purposes"--

Publish Date
Publisher
Portfolio Hardcover
Language
English

Check nearby libraries

Buy this book

Previews available in: English

Subjects
BUSINESS & ECONOMICS / Marketing / Direct, BUSINESS & ECONOMICS / Customer Relations, Customer loyalty, Market surveys, Data processing, Marketing, Customer relations, nyt:hardcover-advice=2012-05-27, New York Times bestseller, Marketing, data processing

Showing 1 featured edition. View all 1 editions?

Edition Availability
Cover of: The loyalty leap
The loyalty leap: turning customer information into customer intimacy
2012, Portfolio Hardcover
in English
Libraries near you: WorldCat

Add another edition?

Book Details

Edition Notes

Includes bibliographical references and index.

Published in
New York

Classifications

Dewey Decimal Class
658.8/343
Library of Congress
HF5415.525 .P43 2012, HF5415.525.P43 2012

The Physical Object

Pagination
p. cm.

ID Numbers

Open Library
OL25180576M
Internet Archive
loyaltyleapturni00pear
ISBN 13
9781591844914
LCCN
2012000414
OCLC/WorldCat
759911114

Source records

Library of Congress MARC record
Library of Congress MARC record
Library of Congress MARC record
Internet Archive item record
marc_openlibraries_sanfranciscopubliclibrary MARC record
Library of Congress MARC record
Better World Books record
harvard_bibliographic_metadata record

Community Reviews (0)

Feedback?
No community reviews have been submitted for this work.

Lists

This work does not appear on any lists.

History

Download catalog record: RDF / JSON / OPDS | Wikipedia citation
December 13, 2022 Edited by MARC Bot import existing book
November 18, 2022 Edited by ImportBot import existing book
October 17, 2020 Edited by MARC Bot import existing book
July 17, 2019 Edited by MARC Bot import existing book
January 25, 2012 Created by LC Bot Imported from Library of Congress MARC record