An edition of A fine line (2009)

A fine line

how design strategies are shaping the future of business

1st ed.
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Last edited by MARC Bot
March 8, 2023 | History
An edition of A fine line (2009)

A fine line

how design strategies are shaping the future of business

1st ed.
  • 0 Ratings
  • 0 Want to read
  • 0 Currently reading
  • 0 Have read

praise for a fine line "A breath of turbo-charged fresh air that doesn't regurgitate the ego-maniac CEO's selective memory or an outside expert's misinterpretations. Hartmut explains innovation through the lens of design, and it's about time we gained his valuable perspective." --Guy Kawasaki, former chief evangelist, Apple and co-founder of Alltop.com "At Flextronics, we fell in love with Hartmut and frog, and their passion for bringing crazy great designs and design processes into the forefront of great product companies. We used their expertise to help our customers, many of the greatest product companies in the world, including Apple, HP, Cisco, Microsoft and others. It is a credit to Hartmut that in the midst of a shocking global recession, frog still sets quarterly revenue records. Theirs is a unique and fascinating story." --Michael Marks, partner, Riverwood Capital LLC and former CEO, Flextronics "Hartmut's new approach to design is felt in every room in every house in every country and in every business around the world. He proved that thoughtful design is not only good for people but is good for business--and that both are interlinked. I have been fortunate to have observed first hand his impact at Sony, Apple, and HP?and have learned so much from him. He is an unsung hero of our times! A Fine Line is a must-read for designers and business people alike." --Satjiv Chahil, senior vice president, Hewlett-Packard "A fascinating, breathtaking, and exemplary insight into a success story that never had so much topicality, and so much informative potential as just now. Esslinger offers an honest and encouraging portrait of the incredible power of the business and design alliance. A Fine Line is a handbook of design expertise and the art of business at its best, showing a variety of radical solutions and fresh new ideas." --Professor Dr Peter Zec, president, ICSID and founder, red dot awards

Publish Date
Publisher
Jossey-Bass
Language
English
Pages
183

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Previews available in: English

Edition Availability
Cover of: A Fine Line
A Fine Line
2009, John Wiley & Sons, Ltd.
Electronic resource in English
Cover of: A fine line
A fine line: how design strategies are shaping the future of business
2009, Jossey-Bass
in English - 1st ed.

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Book Details


Table of Contents

Design-driven strategy: staking a claim in the creative economy
True lies: the role of leadership in innovation
Designing to win: the creative business strategy
Minds beat money: the innovation process, step by step
A business design revolution: the Greening of planet, Inc
Design-driven strategies for better business
and a better world
The factories.

Edition Notes

Includes bibliographical references and index.

Published in
San Francisco

Classifications

Dewey Decimal Class
658.5/75
Library of Congress
TS171 .E85 2009, TS171.E85 2009

The Physical Object

Pagination
p. cm.
Number of pages
183

ID Numbers

Open Library
OL23192420M
Internet Archive
finelinehowdesig0000essl
ISBN 13
9780470451021
LCCN
2009011951
OCLC/WorldCat
294879154
Library Thing
8612370
Goodreads
6398992

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History

Download catalog record: RDF / JSON / OPDS | Wikipedia citation
March 8, 2023 Edited by MARC Bot import existing book
December 26, 2022 Edited by MARC Bot import existing book
November 14, 2022 Edited by ImportBot import existing book
December 22, 2020 Edited by MARC Bot import existing book
May 15, 2009 Created by ImportBot Imported from Library of Congress MARC record