An edition of Using qualitative research in advertising: strategies, techniques, and applications (2002)

Using Qualitative Research in Advertising

Strategies, Techniques, and Applications

by , , , , and

Cover of: Using Qualitative Research in Advertising by Margaret A. Morrison, Margaret Ann Morrison, Eric Haley, Kim Bartel Sheehan, Ronald E. Taylor, Margaret Ann Morrison, Eric Haley, Kim Bartel Sheehan, Ronald E. Taylor
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Last edited by MARC Bot
July 31, 2019 | History
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An edition of Using qualitative research in advertising: strategies, techniques, and applications (2002)

Using Qualitative Research in Advertising

Strategies, Techniques, and Applications

by , , , , and

This edition doesn't have a description yet. Can you add one?

Publish Date
Publisher
Sage Publications, Inc
Language
English
Pages
152

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Previews available in: English

Subjects

Methodology, Research, Qualitative research, Marketing research, Advertising, Business / Economics / Finance, Strategic Planning, Business & Economics, Business/Economics, Marketing - Research, Advertising & Promotion, Business & Economics / Advertising & Promotion, Market research, Advertising, research
Edition Availability
Cover of: Using Qualitative Research in Advertising
Using Qualitative Research in Advertising: Strategies, Techniques, and Applications
March 19, 2002, Sage Publications, Inc
Paperback in English
Cover of: Using Qualitative Research in Advertising
Using Qualitative Research in Advertising: Strategies, Techniques, and Applications
April 2, 2002, Sage Publications, Inc
Hardcover in English
Cover of: Using qualitative research in advertising
Using qualitative research in advertising: strategies, techniques, and applications
2002, Sage
in English
Cover of: Using qualitative research in advertising: strategies, techniques, and applications
Using qualitative research in advertising: strategies, techniques, and applications
2002, Sage, Sage Publications, Sage Publications, Inc, D. Appleton and Company
in English

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Book Details

First Sentence

"Advertising, as you've probably noticed, surrounds every facet of your life."

The Physical Object

Format
Hardcover
Number of pages
152
Dimensions
9.1 x 6 x 0.6 inches
Weight
9.6 ounces

Edition Identifiers

Open Library
OL9614652M
ISBN 10
0761925996
ISBN 13
9780761925996
LibraryThing
8062684
Goodreads
3370761

Work Identifiers

Work ID
OL18204289W

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History

Download catalog record: RDF / JSON / OPDS | Wikipedia citation
July 31, 2019 Edited by MARC Bot associate edition with work OL18204289W
August 12, 2010 Edited by IdentifierBot added LibraryThing ID
April 24, 2010 Edited by Open Library Bot Fixed duplicate goodreads IDs.
April 16, 2010 Edited by bgimpertBot Added goodreads ID.
April 30, 2008 Created by an anonymous user Imported from amazon.com record