James Carville, Bill Clinton's brilliant political strategist in the watershed election of 1992, famously kept the campaign on track by scratching three little words on a dry-erase board near his desk: "The economy, stupid."
An edition of Brand Warfare
(2002)
Brand Warfare
10 Rules for Building the Killer Brand
by D'Alessandro
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Product management, Brand name productsShowing 2 featured editions. View all 2 editions?
| Edition | Availability |
|---|---|
1
Brand Warfare: 10 Rules for Building the Killer Brand
August 23, 2002, McGraw-Hill
Paperback
in English
- 1 edition
0071398503 9780071398503
|
zzzz
Libraries near you:
WorldCat
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2
Brand Warfare: 10 Rules for Building the Killer Brand
August 23, 2002, McGraw-Hill
in English
0071398503 9780071398503
|
aaaa
Libraries near you:
WorldCat
|
Book Details
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"James Carville, Bill Clinton's brilliant political strategist in the watershed election of 1992, famously kept the campaign on track by scratching three little words on a dry-erase board near his desk: "The economy, stupid.""
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marketing
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- Created April 29, 2008
- 8 revisions
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| October 8, 2020 | Edited by ImportBot | import existing book |
| July 31, 2020 | Edited by ImportBot | import existing book |
| August 4, 2010 | Edited by IdentifierBot | added LibraryThing ID |
| April 24, 2010 | Edited by Open Library Bot | Fixed duplicate goodreads IDs. |
| April 29, 2008 | Created by an anonymous user | Imported from amazon.com record |