An edition of Advertising and promotion (1998)

Advertising and promotion

an integrated marketing communications perspective

5th ed.

by , , and

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Cover of: Advertising and promotion by George E. Belch
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Last edited by MARC Bot
November 14, 2023 | History
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An edition of Advertising and promotion (1998)

Advertising and promotion

an integrated marketing communications perspective

5th ed.

by , , and

  • 0 Ratings
  • 22 Want to read
  • 3 Currently reading
  • 2 Have read

This edition doesn't have a description yet. Can you add one?

Publish Date
Publisher
Irwin/McGraw-Hill
Language
English
Pages
795

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Previews available in: English

Subjects
Communication in marketing, Sales promotion, Advertising, Reclame, Ventes, Publicité, Promotion, Promotie (public relations), Communication en marketing, Commerce

Showing 3 featured editions. View all 13 editions?

Edition Availability
Cover of: Advertising & promotion
Advertising & promotion: an integrated marketing communications perspective
2008, McGraw-Hill Ryerson
in English - 3rd Canadian ed.
Libraries near you: WorldCat
Cover of: Advertising & promotion
Advertising & promotion: an integrated marketing communications perspective
2003, McGraw-Hill Ryerson
in English - 1st Canadian ed.
Libraries near you: WorldCat
Cover of: Advertising and promotion
Advertising and promotion: an integrated marketing communications perspective
2001, Irwin/McGraw-Hill
in English - 5th ed.
  • Not in Library
Libraries near you: WorldCat

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Book Details

Published in

Boston, Mass

Edition Notes

Includes bibliographical references and index.

Series
The Irwin/McGraw-Hill series in marketing

Classifications

Dewey Decimal Class
659.1
Library of Congress
HF5823 .B387 2001

The Physical Object

Pagination
xx, 795, GL13, EN22, CR3, IN19 p. :
Number of pages
795

ID Numbers

Open Library
OL6786108M
ISBN 10
0072314451
LCCN
00040688
OCLC/WorldCat
44076192
Library Thing
368930
Goodreads
4908397

Excerpts

During the early to mid 1990s, the U.S. Army had little trouble attracting enough young men to enlist for military service.
added anonymously.

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History

Download catalog record: RDF / JSON / OPDS | Wikipedia citation
November 14, 2023 Edited by MARC Bot import existing book
July 28, 2020 Edited by MARC Bot import existing book
August 4, 2010 Edited by IdentifierBot added LibraryThing ID
April 16, 2010 Edited by bgimpertBot Added goodreads ID.
April 1, 2008 Created by an anonymous user Imported from Scriblio MARC record.