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Successful businesses have one thing in common: they have loyal customers. Customer engagement is as important as quality products and services when it comes to customer loyalty and retention. Pophal shows you strategies that have been working for businesses all over the world
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Previews available in: English
Subjects
Customer services, Customer relationsEdition | Availability |
---|---|
1
Everything Guide to Customer Engagement
2014, Adams Media Corporation
in English
144058057X 9781440580574
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2
The everything guide to customer engagement: connect with customers to build trust, foster loyalty, grow a successful business
2014, Everything
in English
1440580553 9781440580550
|
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3
Everything Guide to Customer Engagement: Connect with Customers to Build Trust, Foster Loyalty, and Grow a Successful Business
2014, Adams Media Corporation
in English
1440580561 9781440580567
|
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Book Details
Table of Contents
Top ten ways to connect with your customers in the twenty-first century
Introduction
The basics of customer engagement
Who is your customer?
Defining your target audience
Understanding your target audience
Understanding your competition
Defining, refining, and managing your brand
Your employees and customer engagement
Using business development for customer engagement
Using traditional media for customer engagement
Using social media for customer engagement
Using YouTube for customer engagement
Using Facebook for customer engagement
Using Twitter for customer engagement
Using LinkedIn for customer engagement
Using Google+ for customer engagement
Using Pinterest and other visual platforms
Using online communities for customer engagement
Using public relations for customer engagement
Creating an engagement plan
When things go wrong.
Edition Notes
Includes index.
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The Physical Object
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History
- Created July 18, 2019
- 10 revisions
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February 28, 2023 | Edited by ImportBot | import existing book |
February 28, 2023 | Edited by ImportBot | import existing book |
February 9, 2023 | Edited by BWBImportBot | Modified local IDs, source records |
December 17, 2022 | Edited by ImportBot | import existing book |
July 18, 2019 | Created by MARC Bot | Imported from marc_openlibraries_sanfranciscopubliclibrary MARC record |