Boundary-spanning marketing organization

a theory and insights from 31 organization theories

Boundary-spanning marketing organization
G. Tomas M. Hult, G. Tomas M. ...
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Last edited by ImportBot
February 26, 2022 | History

Boundary-spanning marketing organization

a theory and insights from 31 organization theories

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Publish Date
Publisher
Springer
Language
English
Pages
78

Buy this book

Book Details


Table of Contents

A Theory of the Boundary-Spanning Marketing Organization --
Organization Theories Can Inform Research on the Marketing Organization --
Discussion, Insights, and Implications.

Edition Notes

Includes bibliographical references (p. 67-75).

Published in
New York
Series
Springerbriefs in business, SpringerBriefs in business

Classifications

Library of Congress
HF5415.13 .H85 2011, HF4999.2-6182, HF5410-5417.5

The Physical Object

Pagination
viii, 78 p. :
Number of pages
78

Edition Identifiers

Open Library
OL25396781M
ISBN 10
1461438187
ISBN 13
9781461438182, 9781461438199
LCCN
2012936827
OCLC/WorldCat
795784365

Work Identifiers

Work ID
OL16730145W

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History

Download catalog record: RDF / JSON / OPDS | Wikipedia citation
February 26, 2022 Edited by ImportBot import existing book
December 29, 2021 Edited by ImportBot import existing book
November 13, 2020 Edited by MARC Bot import existing book
August 1, 2012 Created by LC Bot Imported from Library of Congress MARC record