An edition of Essentials of entrepreneurship and small business management
(2013)
Essentials of entrepreneurship and small business management
7th ed.
by Norman M. Scarborough
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Previews available in: English
| Edition | Availability |
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1
Essentials of entrepreneurship and small business management
2013, Pearson
in English
- 7th ed.
0132666790 9780132666794
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Book Details
Table of Contents
The foundations of entrepreneurship
Inside the entrepreneurial mind : from ideas to reality
Designing a competitive business model and building a solid strategic
Plan
Conducting a feasibility analysis and crafting a winning business plan
Forms of business ownership
Franchising and the entrepreneur
Buying an existing business
Building a powerful guerrilla marketing plan
E-commerce and the entrepreneur
Pricing strategies
Creating a successful financial plan
Managing cash flow
Sources of financing : equity and debt
Choosing the right location and layout
Global aspects of entrepreneurship
Building a new venture teamandplanning for the next generation.
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- Created August 1, 2012
- 6 revisions
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| December 8, 2022 | Edited by ImportBot | import existing book |
| November 18, 2022 | Edited by ImportBot | import existing book |
| October 24, 2021 | Edited by ImportBot | import existing book |
| October 18, 2020 | Edited by MARC Bot | import existing book |
| August 1, 2012 | Created by LC Bot | Imported from Library of Congress MARC record |