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A one-stop source on the art and science of developing marketing content that people care about. This coverage is interwoven with case studies of companies successfully spreading their ideas online--and using them to establish credibility and build a loyal customer base.
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Subjects
Social media, Web sites, Design, Internet marketingShowing 11 featured editions. View all 11 editions?
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Edition Notes
Includes bibliographical references and index.
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The Physical Object
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