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How to tap the power of social software and networks to build your business In Trust Agents, two social media veterans show you how to tap into the power of social networks to build your brand's influence, reputation, and, of course, profits. Today's online influencers are web natives who trade in trust, reputation, and relationships, using social media to accrue the influence that builds up or brings down businesses online. The book shows how people use online social tools to build networks of influence and how you can use those networks to positively impact your business. Because trust is key to building online reputations, those who traffic in it are "trust agents," the key people your business needs on its side. Delivers actionable steps and case studies that show how social media can positively impact your business Written by authors with over ten years of online media experience Shows you how to build and wield influence online to benefit your brand Combines high-level theory with practical step-by-step guidance If you want your business to succeed, don't sit on the sidelines. Instead, use the Web to build trust with your consumers using Trust Agents.
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Previews available in: English
Showing 10 featured editions. View all 10 editions?
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01
Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust
2020, Wiley & Sons, Incorporated, John
in English
111966599X 9781119665991
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02
Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust
2020, Wiley & Sons, Limited, John
in English
1119665965 9781119665960
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03
Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust
2020, Wiley & Sons, Incorporated, John
in English
1119666015 9781119666011
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05
Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust
2010, Wiley
Paperback
0470635495 9780470635490
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06
Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust
2010, Wiley & Sons, Incorporated, John
in English
0470909587 9780470909584
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07
Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust
2010, Wiley & Sons, Incorporated, John
in English
0470909595 9780470909591
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08
Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust
2010, Wiley & Sons, Incorporated, John
in English
0470909579 9780470909577
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10
Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust
2009, Wiley, John Wiley & Sons
Hardcover
0470743085 9780470743089
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- Created June 30, 2010
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October 17, 2022 | Edited by ImportBot | import existing book |
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June 30, 2010 | Created by ImportBot | Imported from marc_overdrive MARC record |