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V. Kumar

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Marketing research: private and public sector decisions

by David A. Aaker, V. Kumar, and George S. Day
First published in 1980
15 editions, 3 ebooks

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Customer relationship management: a database approach

by V. Kumar and Werner Reinartz First published in 2005
6 editions, 1 ebook

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Statistical Methods in Customer Relationship Management

by V. Kumar and J. Andrew Petersen First published in 2012
5 editions

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Essentials of marketing research

by V. Kumar, David A. Aaker, and George S. Day
First published in 1999
4 editions, 3 ebooks

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Marketing Accountability for Marketing and Non-Marketing Outcomes

by V. Kumar, David W. Stewart, and Naresh K. Malhotra First published in 2021
3 editions

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Conducting Organic Materials and Devices, Volume 81 (Semiconductors and Semimetals) (Semiconductors and Semimetals)

by Jain, S. C., Suresh C. Jain, M. Willander, and V. Kumar First published in 2007
3 editions

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Profitable Customer Engagement: Concept, Metrics and Strategies

by V. Kumar First published in 2013
3 editions

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Helminth zoonoses

by S. Geerts, V. Kumar, and J. Brandt First published in 1987
3 editions

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Handbook of Research on Customer Equity in Marketing

by V. Kumar and Denish Shah First published in 2015
2 editions

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Clusters and Fullerenes: Proceedings of the Adriatico Research Conference Trieste, Italy June 23-26, 1992

by Adriatico Research Conference on Cluster..., V. Kumar, and T. P. Martin First published in 1992
2 editions

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Lectures on Methods of Electronic Structure Calculations - Proceedings of the Miniworkshop on Methods of Electronic Structure Calculations and Working Group on Disordered Alloys

by Ole Krogh Andersen, V. Kumar, and Abhijit Mookerjee First published in 1995
2 editions

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International Marketing Research

by V. Kumar First published in 1999
2 editions, 1 ebook
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Lectures on Methods of electronic structure calculations: proceedings of the Miniworkshop on "Methods of Electronic Structure Calculations" and Working Group on "Disordered Alloys" : ICTP, Trieste, Italy, 10 August-4 September 1992

by Miniworkshop on "Methods of Electronic S..., V. Kumar, and O. K. Anderson First published in 1994
2 editions

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IP Telephony with H.323: Architectures for Unified Networks and Integrated Services

by V. Kumar, Markku Korpi, Senthil Sengodan, and Vineet Kumar First published in 2001
2 editions, 1 ebook

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Customer Engagement Marketing

by Robert W. Palmatier, V. Kumar, and Colleen M. Harmeling First published in 2017
2 editions

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Measuring the Effect of Retail Store Promotions on Brand and Store Substitution (Special Report, Report No 89-100)

by V. Kumar and Robert Leone First published in 1989
1 edition

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Essentials of Marketing Research

by V. Kumar, David A. Aaker, and George S. Day First published in 2005
1 edition

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Essentials of Marketing Research

by V. Kumar, David A. Aaker, and George S. Day First published in 2006
1 edition

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Essentials of Marketing Research, 2nd Edition with SPSS 17. 0

by V. Kumar, David A. Aaker, and George S. Day First published in 2009
1 edition

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Essentials of Marketing Research, 2nd Edition with SPSS 13.0 Set

by V. Kumar, David A. Aaker, and George S. Day First published in 2005
1 edition

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OLID: OL9114A

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