An edition of If You're So Brilliant...How Come your Brand isn't Working Hard Enough?
(2002)
If You're So Brilliant...How Come your Brand isn't Working Hard Enough?
The Essential Guide to Brand Management (If You're So Brilliant)
by Peter Cheverton
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If You're So Brilliant...How Come your Brand isn't Working Hard Enough?: The Essential Guide to Brand Management (If You're So Brilliant)
August 2002, Kogan Page Business Books
Paperback
in English
0749437286 9780749437282
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| July 28, 2014 | Edited by ImportBot | import new book |
| April 28, 2010 | Edited by Open Library Bot | Linked existing covers to the work. |
| December 9, 2009 | Created by WorkBot | add works page |