An edition of The salience of marketing stimuli (2001)

The salience of marketing stimuli

an incongruity-salience hypothesis on consumer awareness

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Cover of: The salience of marketing stimuli by Gianluigi Guido
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Last edited by Open Library Bot
December 4, 2010 | History
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An edition of The salience of marketing stimuli (2001)

The salience of marketing stimuli

an incongruity-salience hypothesis on consumer awareness

by

  • 0 Ratings
  • 0 Want to read
  • 0 Currently reading
  • 0 Have read

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Publish Date
Publisher
Kluwer Academic Publishers
Language
English
Pages
296

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Previews available in: English

Subjects
Consumer behavior, Consumers' preferences, Econometric models, Marketing, Research

Showing 6 featured editions. View all 6 editions?

Edition Availability
Cover of: Salience of Marketing Stimuli
Salience of Marketing Stimuli: An Incongruity-Salience Hypothesis on Consumer Awareness
2012, Springer London, Limited
in English
Libraries near you: WorldCat
Cover of: The Salience of Marketing Stimuli
The Salience of Marketing Stimuli: An Incongruity-Salience Hypothesis on Consumer Awareness
Oct 12, 2012, Springer
paperback
Libraries near you: WorldCat
Cover of: The salience of marketing stimuli
The salience of marketing stimuli: an incongruity-salience hypothesis on consumer awareness
2001, Kluwer Academic Publishers
in English
Libraries near you: WorldCat
Cover of: The Salience of Marketing Stimuli
The Salience of Marketing Stimuli: An Incongruity-Salience Hypothesis on Consumer Awareness
April 30, 2001, Springer
Hardcover in English - 1 edition
Libraries near you: WorldCat
Cover of: The salience of marketing stimuli
The salience of marketing stimuli: an incongruity-salience hypothesis on consumer awareness
2001, Kluwer Academic Publishers
in English
Libraries near you: WorldCat
Cover of: The Salience of Marketing Stimuli
The Salience of Marketing Stimuli
Apr 30, 2001, Springer My Copy UK
paperback
Libraries near you: WorldCat

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Book Details

Edition Notes

Includes bibliographical references (p. [245]-291).

Published in
Boston

Classifications

Dewey Decimal Class
658.8/34
Library of Congress
HF5415 .G843 2001, HF5410-5417.5

The Physical Object

Pagination
xvii, 296 p. :
Number of pages
296

ID Numbers

Open Library
OL20643559M
Internet Archive
salienceofmarket0000guid
ISBN 10
0792373243
LCCN
2001020411
OCLC/WorldCat
45917149
Goodreads
7299138

Source records

Library of Congress MARC record
Internet Archive item record
Better World Books record
Promise Item
marc_columbia MARC record

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History

Download catalog record: RDF / JSON
December 4, 2010 Edited by Open Library Bot Added subjects from MARC records.
April 28, 2010 Edited by Open Library Bot Linked existing covers to the work.
December 10, 2009 Created by WorkBot add works page