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In today's turbulent business environment, leaders must begin to think more broadly about what a corporation is and how it can create a richer future. With the globalization of the world's economies, the intensification of competition, and recent quantum leaps in technological development, the insular and static strategic thinking of many global corporations has become inadequate for understanding the business environment and determining strategic direction. This book provides comprehensive and practical analysis of what sustainable business development (SBD) is and how companies can use it to make a significant difference. Case studies of companies in the U.S., Europe, the Pacific Rim and South America demonstrate that achieving innovation and integration depends on a comprehensive understanding of all of the forces which drive change and responding to them with new ways of strategic thinking. It is compulsory reading for MBA students and executives as well as professional readers.
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Showing 4 featured editions. View all 4 editions?
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1
Sustainable Business Development: Inventing the Future Through Strategy, Innovation, and Leadership
2010, Cambridge University Press
in English
052114843X 9780521148436
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2
Sustainable Business Development: Inventing the Future Through Strategy, Innovation, and Leadership
2009, Cambridge University Press
in English
0511617607 9780511617607
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3
Sustainable Business Development
2006, Cambridge University Press
E-book
in English
0511223234 9780511223235
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4
Sustainable Business Development: Inventing the Future Through Strategy, Innovation, and Leadership
August 14, 2006, Cambridge University Press
Hardcover
in English
- 1 edition
0521862787 9780521862783
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Book Details
First Sentence
"SBD is a strategic management framework for leading change using enterprise thinking, visionary leadership, strategy and business integration, and innovation."
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