Heavy hitter selling
how successful salespeople use language and intuition to persuade customers to buy
by Martin, Steve W.
What separates ordinary salespeople from Heavy Hitters? The best salespeople are those "Heavy Hitters" who are able to use human nature, language, and intuition to build trusting relationships with customers and persuade them to buy. Based on his proven and effective sales program, author Steve Martin's Heavy Hitter Selling explains how you too can achieve and maintain that high level of sales success. Using real-world case studies, examples, and exercises, Martin provides the psychological, physical, and language-based tactics you need to turn yourself into a Heavy Hitter. Inside, you'll find proven guidance and expert tips on: Understanding how people think and communicate Finding the right words at the right time Predicting a customer's behavior and influencing his thoughts Building customer rapport and understanding their motivations Persuading both the custo...
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Subjects
Business, Business communication, Nonfiction, Selling, Success in business| Edition | Availability |
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1
Heavy Hitter Selling
2006, John Wiley & Sons, Ltd.
Electronic resource
in English
0470080213 9780470080214
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2
Heavy hitter selling: how successful salespeople use language and intuition to persuade customers to buy
2004, Wiley
in English
0471787000 9780471787006
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3
Heavy hitter selling: how successful salespeople use language and intuition to persuade customers to buy
2004, Sand Hill Pub.
in English
0972182217 9780972182218
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Includes bibliographical references (p. 363-366) and index.
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