An edition of Dictionary of marketing research
(1987)
Dictionary of marketing research
by Jack J. R. Van Minden
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Last edited by Open Library Bot
April 28, 2010 | History
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Dictionaries, Marketing, Marketing researchShowing 2 featured editions. View all 2 editions?
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Book Details
Table of Contents
Marketing and media
Ancillary sciences
Psychology
Statistics
Research methodology and theory
Research practice
Types of research
Appendices: Checklist for marketing researchers. Code of conduct of the Industrial Marketing Research Association and the Marketing Research Society (U.K.). ICC/E.S.O.M.A.R. international code of marketing and social research practice. The AMA marketing research code of ethics.
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| April 28, 2010 | Edited by Open Library Bot | Linked existing covers to the work. |
| March 16, 2010 | Edited by WorkBot | update details |
| December 10, 2009 | Created by WorkBot | add works page |