An edition of Media planning workbook
(1996)
Media planning workbook
with discussions and problems
5th ed.
by William B. Goodrich and Jack Z. Sissors
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Previews available in: English
Subjects
Advertising media planning, Business strategy, Media Studies, Sales & marketing, Communication, Business & Economics, Business / Economics / Finance, Supplementals & Ancillaries, Business/Economics, Journalism, Advertising & Promotion, Language Arts & Disciplines / Journalism, media,Planning,Analyzing Market Data,Analyzing Product Usage,Selecting Primary Target,Index,Primary Target Demographics,Media Plan,Competitive Media Expenditure,Buying Power Data,Sales,SRDS mediaShowing 2 featured editions. View all 2 editions?
| Edition | Availability |
|---|---|
1
Media Planning Workbook
February 9, 2001, McGraw-Hill Humanities/Social Sciences/Languages
Paperback
in English
- 5 edition
0844235024 9780844235028
|
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Libraries near you:
WorldCat
|
2
Media planning workbook: with discussions and problems
1996, NTC Business Books
in English
- 5th ed.
0844235024 9780844235028
|
aaaa
Libraries near you:
WorldCat
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| July 31, 2019 | Edited by MARC Bot | associate edition with work OL2962015W |
| April 28, 2010 | Edited by Open Library Bot | Linked existing covers to the work. |
| February 11, 2010 | Edited by WorkBot | add more information to works |
| December 10, 2009 | Created by WorkBot | add works page |