An edition of Why Marketing to Women Doesn't Work (2014)

Why Marketing to Women Doesn't Work

Using Market Segmentation to Understand Consumer Needs

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Cover of: Why Marketing to Women Doesn't Work by J. Darroch
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Last edited by MARC Bot
December 22, 2022 | History
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An edition of Why Marketing to Women Doesn't Work (2014)

Why Marketing to Women Doesn't Work

Using Market Segmentation to Understand Consumer Needs

by

  • 0 Ratings
  • 1 Want to read
  • 0 Currently reading
  • 0 Have read

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Publish Date
Publisher
Palgrave Macmillan
Pages
231

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Subjects
Marketing, Women consumers, Market segmentation, Psychological aspects, Sex differerences, BUSINESS & ECONOMICS / Advertising & Promotion, BUSINESS & ECONOMICS / Marketing / General, BUSINESS & ECONOMICS / Marketing / Multilevel, BUSINESS & ECONOMICS / Marketing / Research, Sex differences

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Edition Availability
Cover of: Why Marketing to Women Doesn't Work
Why Marketing to Women Doesn't Work: Using Market Segmentation to Understand Consumer Needs
Jan 24, 2016, Palgrave Macmillan
paperback
Libraries near you: WorldCat
Cover of: Why Marketing to Women Doesn't Work
Why Marketing to Women Doesn't Work: Using Market Segmentation to Understand Consumer Needs
Jan 01, 2014, Palgrave Macmillan
paperback
Libraries near you: WorldCat
Cover of: Why Marketing to Women Doesn't Work
Why Marketing to Women Doesn't Work: Using Market Segmentation to Understand Consumer Needs
2014, Palgrave Macmillan
in English
Libraries near you: WorldCat
Cover of: Why Marketing to Women Doesn't Work
Why Marketing to Women Doesn't Work: Using Market Segmentation to Understand Consumer Needs
Jul 02, 2014, Palgrave Macmillan
hardcover
Libraries near you: WorldCat

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Book Details

Edition Notes

Source title: Why Marketing to Women Doesn't Work: Using Market Segmentation to Understand Consumer Needs

Classifications

Library of Congress
HD28-70HF5410-5417.5, HF5415.332.W66 D37 2014

The Physical Object

Format
hardcover
Number of pages
231

ID Numbers

Open Library
OL28132771M
Internet Archive
whymarketingtowo0000darr
ISBN 10
1137358165
ISBN 13
9781137358165
LCCN
2014019993
OCLC/WorldCat
872408800

Source records

amazon.com record
Better World Books record
Library of Congress MARC record
Internet Archive item record
marc_columbia MARC record
Promise Item

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December 22, 2022 Edited by MARC Bot import existing book
November 13, 2020 Edited by MARC Bot import existing book
August 3, 2020 Edited by ImportBot import existing book
May 23, 2020 Created by ImportBot import new book