An edition of The education of an art director
(2006)
The education of an art director
by Steven Heller and Véronique Vienne
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Table of Contents
On the phenomenon known as art direction : a conversation between Steven Heller and Véronique Vienne
Made not born : becoming an art director / Steven Heller
Editorializing : directing others to see what you see / Véronique Vienne
Art direction with materials at hand : studies in word and image / Heather Corcoran and D. B. Dowd
The ten rules of design : eyetracking guidelines / Roger Black
Coming of age : from Ms. to Martha / Lauren Monchik
A girl for the job : the most unlikely sports chick / Nancy Cohen
Of men and monks : the art of storytelling / Sunita Khosla
I would have fired me : bad typography at Inter/view magazine / Steven Heller
On the film set : making it happen for the camera : a conversation with Lilly Kilvert
The idea factory : an assembly line for creativity : a conversation with Alex Bogusky
The curator as art director : designing a conceptual exhibition / Laetitia Wolff
Visual DNA : the global and local image of Kiehl's : a conversation with Victoria Maddocks
Magazines vs. newspapers : right brain, left brain : a conversation with Ronn Campisi
A neat job : a media agnostic in a branded world : a conversation with Brian Collins
Make it big
and fill 140 uninterrupted pages / Rhonda Rubinstein
Editorial director par excellence, Alexander Liberman / Véronique Vienne
Creating content : giving design a "voice" : a conversation with Drew Hodges and Gail Anderson
Design vs. art direction : a question of character more than training : a conversation with Dimitri Jeurissen
Less is more : art directing a magazine about design : a conversation with Emily Potts and Michael Ulrich
The philosophical approach : turning no into yes : a conversation with Ken Carbone
The editor's choice : designer or art director? : a conversation with Robert Priest and Peggy Northrop
What matters : a brain full of visual images : a conversation with Vince Frost
Reality check : managing an art department / Ina Salz
Publishing headaches : getting everyone onboard (including authors' wives) : a conversation with John Gall
The grind and the grid : nothing left to chance : a conversation with Stéphane Bréabout
Art directing illustration : how to astonish me / Steven Heller
The photo shoot : how to set the stage / Phyllis Cox
Common vision : the role of the picture editor : a conversation with Elisabeth Biondi
How to talk to an illustrator : tips from two pros / Vicki Morgan and Gail Gaynin
The ideal client : letting others do their job : a conversation with Louise Fili and Chip Fleisher
How to be hip : surviving a fashion shoot : Scott Hawley
Aesthetics as content : the curse of the D word / Steven Heller
Sense and sensibility : art directing a "vibe" / Véronique Vienne
The signature style : pros and cons / Steven Heller
How to be your own client : all art, no commerce : a conversation with Benjamin Savignac
Judging excellence : an unscientific affair / Véronique Vienne
Art directing editors : four brief scenarios / Steven Heller
Peacekeeping tips : "keep them in the loop," "don't be vague," and more / Sharon Okamoto
Cover garbage : who's to blame? / Steven Heller
The editor as visual freak : a paper manifesto : a conversation with Kim Hastreiter and Peter Buchanan-Smith
The woman who was Elle, Hélène Gordon-Lazareff / Véronique Vienne
Art Paul : branding Hugh Hefner's Playboy / Steven Heller
Mind over emotions : Martha Stewart Living's secret codes / Véronique Vienne
New York in the fifties : when Madison Avenue was Montparnasse / Steven Heller
A good question : does experience still matter? : a conversation with Bob Ciano
It's a wonderful life : the art of being Frank Zachary / Steven Heller.
Edition Notes
Includes index.
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| August 1, 2020 | Edited by ImportBot | import existing book |
| March 11, 2019 | Created by MARC Bot | import existing book |