An edition of Quantitative models in marketing research
(2001)
Quantitative Models in Marketing Research
by Philip Hans Franses
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Mathematical models, Marketing research| Edition | Availability |
|---|---|
1
Quantitative Models in Marketing Research
August 27, 2001, Cambridge University Press
Hardcover
in English
0521801664 9780521801669
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"Recent advances in data collection and data storage techniques enable marketing researchers to study the characteristics of many actual transactions and purchases, that is, revealed preference data."
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| July 6, 2019 | Edited by MARC Bot | import existing book |
| July 28, 2014 | Created by ImportBot | import new book |